CONTROVERSIAL YouTuber Kevin Samuels has reportedly died at the age of 56.
Melanie King, who claims to be a close friend of self-proclaimed relationship guru Samuels, revealed on Thursday she got “family confirmation” that he had passed away.
She told music star F.C The Truth: “This is 100 per cent."
Samuels’ family or team has yet to publicly announce his reported death.
No statement confirming his death has been uploaded to social media.
Unverified reports shared on social media claim the star suffered a cardiac arrest, but these have not been confirmed.
But, fans paid tribute to the consultant and influencer as rumors swirled online.
Influencer Sabrina Paterson said: “Prayers I pray this isn’t true.”
American TV personality Phaedra Parks posted two praying emojis alongside a love heart.
Canadian YouTuber LaToya Forever said: “No just no.”
And, singer-songwriter Sy Ari da Kid posted: “Nah OG don’t leave that soon brother. Keep killin.”
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Samuels's most recent post on Instagram was a 94-minute clip titled: “Modern Women are a Party of One” which he shared on Wednesday.
The video was the last clip uploaded to his YouTube page.
Samuels has been slammed for making misogynistic comments in the past.
He sparked outrage after claiming unmarried women over 35 years old are considered to be “leftover women”.
His Facebook profile hasn't been updated since Tuesday.
Samuels is referred to as a “lifestyle consultant” online.
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He has more than a million followers on Instagram, over 80,000 on TikTok, 1.4million YouTube subscribers and more than 250,000 followers on Facebook.
The Sun has approached Kevin Samuels' team for comment.
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